Vectora

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Credits

Designer(s)
Adrian Frutiger
Foundry(ies)
Linotype
Release Year
1990
Country of Origin
Germany
Classification
Sans Serif, Gothic
Original Format
Digital
Distributor(s)
Linotype
Tags
sans serif

Background

Adrian Frutiger designed Vectora™ for Linotype in 1990, after realizing there was need for a sans serif type that could be read easily at small sizes. He was influenced by the sans serif types designed by Morris Fuller Benton in the early 1900s for American Type Founders, such as Franklin Gothic and News Gothic. Vectora has a visually balanced monotone appearance, tall x-heights, taut individual shapes, and open counterspaces“all characteristics that aid in legibility at small sizes. Frutiger also built in design consistency to all the weights and styles to create a harmonious and functional family. When a contemporary sans serif is appropriate for text typography, Vectora provides a practical choice.

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Listing Info

Michael Powers’s avatar

Last edited by Michael Powers on September 11, 2009, 12:16am EST

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