Salvo Serif

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Condensed Regular

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Condensed Medium

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Condensed Bold

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Medium Italic

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Credits

Designer(s)
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Foundry(ies)
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Release Year
2011
Country of Origin
United States
Classification
Serif, Slab Serif
Original Format
Digital
Distributor(s)
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Tags
magazines, realist,, series,, serif,, slab-serif,

Background

Designed as a pair with Salvo Sans (originally called Boomer Sans & Boomer Serif) to tie the design of AARP The Magazine to AARP The Bulletin and AARP Segunda Juventud. Together the Salvos illustrate the guiding sentiments of the design director Courtney Murphy, “Hopeful, informative, alive, embracing and delightful. The right words draw people in, but on a subconscious level the typeface does that first.”;

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Listing Info

Indra Kupferschmid’s avatar

Last edited by Indra Kupferschmid on August 2, 2013, 10:46am EST

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