MoT Serif
Credits
Background
In 1961 he submitted MoT Serif after being ‘appalled’ with the new lettering to be used on UK road signs, created by Jock Kinneir and Margaret Calvert.
He believed the letter should be serifed because, at a distance they would help reinforce the characters.
The typeface itself was quirky and original. Each letter had distinct serifs and few were consistent (The top crossbar on the F ends with an upper serif and a slightly flaired lower edge, whereas the E has a double serif)
Background Source
- Graphic Design – A Concise History
- Type: The Secret History of Letters
Tuna