Luxury
Luxury Diamond
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- Designer(s)
- Christian Schwartz, Dino Sanchez
- Foundry(ies)
- House Industries , Orange Italic
- Release Year
- 2006
- Country of Origin
- United States
- Classification
- Sans Serif, Humanist Sans
- Original Format
- Digital
- Distributor(s)
- House Industries
- Tags
- alternates, calligraphic, ligatures, opentype, serif, swashes, wide
Background
Living luxuriously is full of priceless privileges such as vintage wines, precious jewels, haute couture and eaux de toilette. Luxury is not easy to come by, but certainly easy to become accustomed to. Christian Schwartz and Dino Sanchez, the boldface names of Orange Italic, first conceived the Luxury Collection at the turn of the millennium. Their careful analysis of sybaritic brands showed that the aesthetics of luxury held the following common ground: ample width, implying a lack of concern with economy; and intricate detailing, implying a high level of craftsmanship. Six years later they have refined the collection, added a text face and, with the help of House Industries, are ready to share these typefaces with the world. The look of luxury is now within the reach of any graphic arts professional who desires it.
JD Neos