Dynascript
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Typography enters the Space Age! Dynascript brings the ease of Pushbutton Automatic to your typesetting experience. Dynascript is actually “Two fonts in One” — without switching fonts you can instantly change from Dynascript’s connecting font to the non-connecting italic with the simple push of a button.
What is Dynascript? It’s is a completely original, never before seen, bold script font??“but to some it may be reminiscent of various mid-century neon signage, and of sign writing, Speedball alphabets and even baseball scripts. The design of Dynascript also takes some cues from a historical typographic curiosity that began in Germany in the ’20s, and which lasted into the ’60s when Photo-Lettering gave it the name “Zip-Top”. Basically it was believed to be the wave of the future…that by weighting an alphabet heavier in its top half, one could increase legibility and reading speed. The jury is still out on whether or not there is any validity to this claim, but I think you will agree that in the context of this design, the heavier weighting at the top of the letters helps to create some uniquely pleasing forms, and a script unlike any other.
